:root{--cream: #ffeac7;--dark: #1f2b2d;--orange: #e75438;--cream-soft: #f5f0e8;--rule: rgba(31, 43, 45, .12);--rule-dark: rgba(255, 234, 199, .16);--muted: rgba(31, 43, 45, .68);--muted-on-dark: rgba(255, 234, 199, .72)}*{box-sizing:border-box}html,body{margin:0;padding:0}body{background:#fff;color:var(--dark);font:16px/1.6 Inter,-apple-system,BlinkMacSystemFont,Roboto,Helvetica Neue,Arial,sans-serif;-webkit-font-smoothing:antialiased}h1,h2,h3{font-family:Playfair Display,Georgia,serif;font-weight:600;letter-spacing:-.01em}h1{font-size:clamp(2rem,5vw,3.4rem);line-height:1.12;margin:0 0 18px}h2{font-size:clamp(1.6rem,3.4vw,2.4rem);line-height:1.18;margin:0 0 14px}h3{font-size:1.15rem;line-height:1.3;margin:0 0 8px;font-family:Inter,sans-serif;font-weight:600;letter-spacing:0}p{margin:0 0 14px}a{color:inherit}header{position:sticky;top:0;z-index:100;background:var(--dark);transition:transform .28s ease,box-shadow .18s ease;border-bottom:1px solid rgba(255,234,199,.08)}header.nav-hidden{transform:translateY(-100%)}header.nav-scrolled{box-shadow:0 1px 14px #0000002e}.nav-inner{max-width:1200px;margin:0 auto;padding:14px 22px;display:flex;align-items:center;justify-content:space-between;gap:16px}.nav-logo{display:inline-block;line-height:0}.nav-logo img{height:63px;width:auto;display:block}.nav-links{display:flex;align-items:center;gap:14px}.nav-links a{color:var(--cream);text-decoration:none;font-weight:500;font-size:.95rem;padding:8px 4px}.nav-links a.btn-primary{background:var(--orange);color:#fff;padding:9px 18px;border-radius:999px;transition:opacity .15s}.nav-links a.btn-primary:hover{opacity:.92}@media(max-width:520px){.nav-logo img{height:51px}.nav-links{gap:8px}.nav-links a{font-size:.85rem;padding:6px 2px}.nav-links a.btn-primary{padding:8px 14px}}section{padding:88px 22px}@media(max-width:720px){section{padding:60px 20px}}.wrap{max-width:1100px;margin:0 auto}.wrap-narrow{max-width:720px;margin:0 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minmax(0,1.12fr);gap:44px;align-items:center}.hero-grid>*{min-width:0}.hero-art{width:100%;max-width:100%;height:auto;display:block;border-radius:16px;box-shadow:0 18px 50px #00000059}.hero-video{position:relative;width:100%;aspect-ratio:16 / 9;border-radius:16px;overflow:hidden;background:#000;box-shadow:0 18px 50px #00000059}.hero-video iframe{position:absolute;inset:0;width:100%;height:100%;border:0}@media(max-width:860px){.hero-grid{grid-template-columns:minmax(0,1fr);gap:40px}.hero-art{max-width:min(480px,100%);margin:0 auto}}.problem{background:var(--cream);color:var(--dark)}.problem h2{margin-bottom:26px}.problem p{font-size:1.18rem;line-height:1.6;margin:0 0 18px}.problem p:last-child{margin-bottom:0;font-weight:600}.shift{background:var(--cream-soft)}.shift h2{text-align:center;margin-bottom:20px}.shift .lead{font-size:1.12rem;margin:0 0 16px}.shift .lsa-callout{background:var(--dark);color:var(--cream);border-radius:14px;padding:22px 24px;margin:30px 0 0;font-size:1.05rem;line-height:1.55;text-align:left}.shift .lsa-callout strong{color:#fff}.blocks{background:var(--cream)}.blocks h2{text-align:center;margin-bottom:10px}.blocks .subhead{text-align:center;color:var(--muted);font-size:1.05rem;max-width:720px;margin:0 auto 44px}.block-grid{display:grid;gap:20px;grid-template-columns:repeat(5,1fr);max-width:1100px;margin:0 auto}@media(max-width:900px){.block-grid{grid-template-columns:repeat(2,1fr)}}@media(max-width:520px){.block-grid{grid-template-columns:1fr}}.block-card{border:1px solid var(--rule);border-radius:14px;padding:22px 20px;background:#fff}.block-num{font-family:Playfair Display,serif;color:var(--orange);font-weight:700;font-size:1.4rem;line-height:1;margin-bottom:10px}.block-card h3{font-size:1.05rem;margin-bottom:6px}.block-card p{color:var(--muted);margin:0;font-size:.92rem}.features{background:#fff}.features h2{margin-bottom:48px;text-align:center}.feature-grid{display:grid;gap:22px;grid-template-columns:repeat(2,1fr)}@media(max-width:720px){.feature-grid{grid-template-columns:1fr}}.feature-card{border:1px solid var(--rule);border-radius:14px;padding:26px 26px 24px;background:#fff;transition:border-color .15s,transform .15s}.feature-card:hover{border-color:var(--dark)}.feature-icon{display:inline-flex;align-items:center;justify-content:center;width:44px;height:44px;border-radius:12px;background:var(--cream);color:var(--orange);font-size:24px;margin-bottom:16px}.feature-card h3{font-size:1.1rem;margin-bottom:6px}.feature-card p{color:var(--muted);margin:0;font-size:.95rem}.feature-wide{display:flex;align-items:center;gap:28px;margin-bottom:22px;padding:24px 26px}.feature-wide-img{width:240px;max-width:38%;height:auto;flex-shrink:0;border-radius:10px;border:1px solid var(--rule);display:block}.feature-wide-body h3{font-size:1.25rem;margin-bottom:8px}.feature-wide-body p{color:var(--muted);margin:0 0 10px;font-size:.98rem}.feature-wide-body p:last-child{margin-bottom:0}.feature-wide-body a{color:var(--orange);font-weight:600;text-decoration:none}.feature-wide-body a:hover{text-decoration:underline}@media(max-width:640px){.feature-wide{flex-direction:column;align-items:flex-start}.feature-wide-img{width:100%;max-width:100%}}.features-closer{text-align:center;margin:52px auto 0;max-width:820px;font-family:Playfair Display,serif;font-weight:600;font-size:clamp(1.5rem,3vw,2.1rem);line-height:1.2;color:var(--dark)}.how{background:var(--cream-soft)}.how h2{text-align:center;margin-bottom:48px}.steps{display:grid;gap:32px;grid-template-columns:repeat(3,1fr)}@media(max-width:720px){.steps{grid-template-columns:1fr;gap:28px}}.step{text-align:center;padding:0 12px}.step-num{font-family:Playfair Display,serif;font-size:2.6rem;color:var(--orange);font-weight:700;line-height:1;margin-bottom:10px}.step h3{font-size:1.1rem;margin-bottom:6px;font-family:Inter,sans-serif}.step p{color:var(--muted);margin:0;font-size:.95rem}.email-showcase{background:var(--dark);color:var(--cream)}.email-showcase h2{color:var(--cream)}.email-showcase .lead-on-dark{color:var(--muted-on-dark);font-size:1.1rem}.email-grid{display:grid;grid-template-columns:minmax(0,.95fr) minmax(0,1.05fr);gap:56px;align-items:center}.email-grid>*{min-width:0}.email-art{width:100%;max-width:100%;height:auto;display:block;border-radius:16px;box-shadow:0 18px 50px #00000059}.email-showcase .art-caption{font-size:.85rem;color:var(--muted-on-dark);margin:12px 0 0;text-align:center}@media(min-width:861px){.email-grid .email-art-wrap{grid-column:1;grid-row:1}.email-grid .email-copy{grid-column:2;grid-row:1}}@media(max-width:860px){.email-grid{grid-template-columns:minmax(0,1fr);gap:36px}.email-art-wrap{max-width:min(440px,100%);margin:0 auto}}.compare{background:#fff}.compare h2{text-align:center;margin-bottom:8px}.compare .subhead{text-align:center;color:var(--muted);font-size:1.05rem;max-width:740px;margin:0 auto 44px}.compare-table{width:100%;max-width:900px;margin:0 auto;border-collapse:separate;border-spacing:0;font-size:.95rem}.compare-table th,.compare-table td{padding:14px 18px;text-align:center;vertical-align:middle;border-bottom:1px solid var(--rule)}.compare-table thead th{font-weight:600;padding:18px 18px 14px}.compare-table thead th.col-feature{background:transparent}.compare-table thead th.col-other{color:var(--muted);font-weight:500;font-size:.92rem}.compare-table th.row-label{text-align:left;color:var(--muted);font-weight:500;font-size:.92rem}.compare-table tbody tr td:not(.sc-cell),.compare-table tbody tr th.row-label{background:#fff}.compare-table tbody tr:nth-child(2n) td:not(.sc-cell),.compare-table tbody tr:nth-child(2n) th.row-label{background:#fafafa}.compare-table thead th.col-sc{background:var(--dark);color:var(--cream);border-radius:12px 12px 0 0;position:relative;padding-top:28px}.compare-table .col-sc .col-title{font-family:Playfair Display,serif;font-size:1.1rem;font-weight:600}.compare-table .col-sc .badge{position:absolute;top:-12px;left:50%;transform:translate(-50%);background:var(--orange);color:#fff;font-size:.66rem;font-weight:700;padding:5px 12px;border-radius:999px;letter-spacing:.08em;text-transform:uppercase;font-family:Inter,sans-serif;white-space:nowrap}.compare-table td.sc-cell{background:#fffaf3;color:var(--dark)}.compare-table td.sc-cell.good{color:#2a6b4a;font-weight:600}.compare-table td.sc-cell.good .check{margin-right:6px;font-weight:700}.compare-table td.sc-cell.price{font-family:Playfair Display,serif;font-size:1.35rem;font-weight:700;color:var(--dark)}.compare-table tbody tr:last-child td,.compare-table tbody tr:last-child th{border-bottom:none}.compare-table tbody tr:last-child td.sc-cell{border-radius:0 0 12px 12px}.compare-mobile-note{display:none;max-width:640px;margin:18px auto 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a:hover{opacity:1}.footer-copy{color:var(--muted-on-dark);font-size:.82rem;margin:0;text-align:center}.hero-photo{width:100%;height:auto;display:block;aspect-ratio:16 / 9;object-fit:cover;border-radius:16px;box-shadow:0 18px 50px #00000059}.hero-eyebrow{display:inline-block;margin:0 0 14px;font-size:.72rem;font-weight:700;letter-spacing:.12em;text-transform:uppercase;color:var(--orange)}.pain{background:var(--cream);color:var(--dark)}.pain h2{margin-bottom:26px}.pain p{font-size:1.18rem;line-height:1.6;margin:0 0 18px}.pain p:last-child{margin-bottom:0;font-weight:600}.talk{background:var(--dark);color:var(--cream)}.talk h2{color:var(--cream)}.talk .lead-on-dark{color:var(--muted-on-dark);font-size:1.1rem}.talk-grid{display:grid;grid-template-columns:minmax(0,.9fr) minmax(0,1.1fr);gap:48px;align-items:start}@media(max-width:860px){.talk-grid{grid-template-columns:minmax(0,1fr);gap:32px}}.talk-direct{list-style:none;padding:0;margin:26px 0 0}.talk-direct li{display:flex;gap:12px;align-items:flex-start;margin-bottom:16px;font-size:.98rem}.talk-direct i{color:var(--orange);font-size:20px;line-height:1.4;flex-shrink:0}.talk-direct a{color:var(--cream);font-weight:600}.talk-direct span{color:var(--muted-on-dark);display:block;font-size:.88rem;font-weight:400}.lead-form{background:#fff;color:var(--dark);border-radius:16px;padding:28px 26px;box-shadow:0 18px 50px #00000047}.lead-form .field{margin-bottom:16px}.lead-form label{display:block;font-size:.82rem;font-weight:600;margin-bottom:6px;color:var(--dark)}.lead-form label .opt{color:var(--muted);font-weight:400}.lead-form input,.lead-form select,.lead-form textarea{width:100%;font:400 1rem/1.4 Inter,sans-serif;color:var(--dark);padding:12px 14px;border:1px solid rgba(31,43,45,.24);border-radius:10px;background:#fff}.lead-form textarea{min-height:96px;resize:vertical}.lead-form input:focus,.lead-form select:focus,.lead-form textarea:focus{outline:2px solid 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40px}.trade-grid{display:grid;gap:14px;grid-template-columns:repeat(4,1fr)}@media(max-width:860px){.trade-grid{grid-template-columns:repeat(2,1fr)}}@media(max-width:460px){.trade-grid{grid-template-columns:1fr}}.trade-tile{display:block;text-decoration:none;background:#fff;border:1px solid var(--rule);border-radius:14px;padding:18px;transition:border-color .15s,transform .15s}.trade-tile:hover{border-color:var(--dark);transform:translateY(-1px)}.trade-tile strong{display:block;font-size:1rem;margin-bottom:4px}.trade-tile span{color:var(--muted);font-size:.88rem}.trade-tile[aria-current=page]{border-color:var(--dark);background:var(--cream)}.thanks{background:var(--dark);color:var(--cream);min-height:62vh;display:flex;align-items:center}.thanks h1{color:var(--cream)}.thanks .lead-on-dark{color:var(--muted-on-dark);font-size:1.1rem}.thanks .wrap-narrow{text-align:center}.nav-links a{white-space:nowrap}@media(max-width:560px){.nav-links a[href="/talk/"]{display:none}}@media(max-width:430px){.nav-logo img{height:44px}}.hero .art-caption{font-size:.85rem;color:var(--muted-on-dark);margin:12px 0 0;text-align:center}.footer-top{grid-template-columns:1.4fr 1fr 1fr}@media(max-width:720px){.footer-top{grid-template-columns:1fr 1fr}}@media(max-width:460px){.footer-top{grid-template-columns:1fr}}